Skip to content

Meet Your MBA Admissions Coach: Brian Birdwell

Welcome! I’m Brian Birdwell, your MBA admissions coach and guide through the exciting, sometimes daunting journey to business school.

Over the past 20+ years, I’ve helped thousands of smart, talented humans — like you — craft powerful MBA applications and achieve admission to top programs like Harvard, Stanford, Wharton, Booth, and beyond.

Whether you’re aiming to tell a more compelling story, clarify your goals, or simply make the process less overwhelming, I’m here to help you navigate it with clarity, strategy, and a little bit of magic.

Why Top MBA Applicants Trust Me

Play Video

Hear from Brian in his own words

I’m not just an MBA admissions consultant — I’m also a career coach for MBA applicants who want more than just a polished application.

My journey to this work has been anything but traditional: I’ve spent decades following my curiosity across disciplines — from documentary filmmaking to software engineering to career coaching.

I’ve studied Vipassana meditation, beekeeping, and even rock climbing. I’ve worked as an English teacher, tractor mechanic, radio DJ, and warehouse manager. And through it all, one constant has remained: I love helping people unlock their potential.

I scored in the 99th percentile on the GMAT, LSAT, and GRE and spent years leading test prep, training teachers, and developing products. Over time, I realized the real magic wasn’t just in beating standardized tests — it was in helping people tell their stories and transform their futures.

That’s why today, as an MBA admissions and career coach, I bring a broad toolkit, deep empathy, and a practical, no-nonsense approach to helping you succeed.

“Thank you. Thank you. Thank you. Brian never gave up on me. He showed me what I needed to do and never laughed at my goals. I truly could not have done this without him and it truly makes me sad that this is over. I feel like we have more work to do! So much more we can accomplish! Words can’t express what it means to have a guide like Brian through this trying process and I will be forever quoting his words of wisdom and humor for years to come!”
Class of 2022 Admit

How I Help You Get Into Your Dream MBA Program

Applying to business school is no joke.

You have to tell your story, highlight your achievements, explain your goals, and convince some of the smartest people on the planet that you belong — all while juggling work, life, and inevitable moments of self-doubt.

That’s where MBA Protocol — and my coaching — comes in.

At MBA Protocol, I help you:

  • Clarify your story: We’ll connect your past, present, and future into a powerful, authentic narrative.
  • Strengthen your applications: Craft resumes, essays, recommendations, and interview strategies that show why you’re an irresistible candidate.
  • Choose the right programs: Target MBA programs that fit your values, goals, and dreams.
  • Manage the process with confidence: Stay organized, avoid overwhelm, and move through each phase strategically.

Whether you’re targeting Harvard, Stanford, Wharton, Booth, Kellogg, INSEAD, or another top MBA program, my combination of strategic insight and personal coaching can help you not only get in — but grow in the process.

This isn’t just about earning a seat at a top MBA program. It’s about stepping fully into the next, greatest version of yourself.

If you’re ready to stop second-guessing and start executing with confidence, you’re in the right place.

My Story: From Music to MBA Admissions Coach

When I was a kid, my dream job was simple: I wanted to be a wizard.

Wizards are wise, adventurous, curious — and deeply invested in helping others on their quests.

It turns out, that’s not far from what I do today.

Over the years, I’ve lived in a house full of musicians, hitchhiked across Mexico, performed jazz in Thailand, built software, and sold millions of dollars’ worth of watermelons (yes, really).

Through it all, I’ve stayed deeply interested — and that interest now fuels the work I do with MBA applicants from all over the world.

Helping people find clarity, tell their stories, and shape their futures is the real magic — and it’s what I’ve dedicated my career to doing.

“Brian was an invaluable piece of my MBA application journey and a true pleasure to work with! His guidance directly led to 4 interviews, 3 admission decisions and ultimately my enrollment at a top-5 program.”
Class of 2024 Admit

Fun Facts, Frameworks, and Why We’ll Probably Laugh Together

You’ll find that working with me is as much about growth as it is about grit — and a good dose of humor.

My clients often tell me our coaching sessions are the highlight of their week: a combination of straight talk, strategic planning, and necessary comic relief.

I’m a pragmatic optimist — meaning I’ll cheer you on when you need it and challenge you when it matters.

Some fun facts:

  • I’ve lived in Hawaii, Boston, NYC, Boulder, Portland, and Montana
  • I’ve worked with clients who went on to Harvard, Stanford, Wharton, Booth, MIT, Kellogg, LBS, and more.
  • My greatest teachers are my two wild daughters, who keep me humble, curious, and quick on my feet.
“Brian’s teaching approach is phenomenal. He gave me the necessary tools to see things in a new light and attuned my mindset to what I needed to focus on to succeed. He helped me grow my confidence tremendously. Brian was extremely organized and very helpful with any follow-up questions I had. Furthermore, Brian was such a chill dude. It made our sessions more enjoyable when we could connect a little bit before diving into the nitty gritty.”
Class of 2022 Admit

Ready to Start Your MBA Journey?

If you’re ready to stop spinning your wheels and start building a powerful, authentic MBA application, I’m here to help.

Working with an MBA admissions coach at MBA Protocol means you’ll have expert guidance, clear structure, deep insight — and a few much-needed laughs along the way.

Whether you’re aiming for Harvard, Stanford, Wharton, Booth, or any other top program, you don’t have to figure it out alone.

🎯 Step one is easy: Take 3 minutes to fill out this short form and tell us a little about yourself. Once we get it, well reach out to schedule a call to move your MBA dreams forward.

You've got the potential. Let's make sure the world sees it.

Wanna know if working with our other awesome coaches could be the right move for your MBA application?